Treatment by Cal Quinn
To showcase Devon Gilfillian’s personality and music (his sound and musical vision) conveyed by authentic and intimate moments, his down-to-earth vibe, charisma, and musical prowess. We want people to instantly become a fan of Devon as a person [brand] as much as the music.
2-3, 1-minute segments
Shot horizontal or vertical, optimized for Instagram TV, stories and feed posts.
Each 1 minute segment will focus on a specific song - intro looped climaxing with live footage cut to chorus of said song (live/multi-tracked or album version).
Shot on mirrorless DSLR (handheld vs Gimble)
Sony A7rii // Zeiss Batis Lenses // Sigma Art 35mm // Gmaster 24-70
“Shot on iPhone” in 4K
Potential partnership with Apple & Moment:
Moment lenses (anamorphic)
Freefly Movie Gimble
Shoot Dates supporting Kaleo:
09.24 Knoxville, TN
09.26 Greensboro, SC
09.27 Glen Allen, VA
09.29 Hampton Beach, NH
Segment 1 | The Music | “The Good Life”
[A Day In The Life]
Looping intro, soundcheck, vocal warmup into chorus of the live set, B-roll footage, live performance.
Segment 2 | Secondary Interviews | “Lean On Me”
[Why We Believe In Devon]
Start the video with Devon and band singing “Lean On Me” during warm-ups (find a cool location—alley, green room, coffee shop, outside, etc.) with cool b-roll; cut to Devon and band performing song live with audio from board and crowd singing along. Film this scene from stage with 2 cameras to get multiple angles. Add moments of Devon interacting and laughing with his band of brothers before the show and fans after at Merch table. This is what life on the road looks and feels like. Overlaid audio of fans and band talking about why they love Devon.
Reference: Twenty One Pilots—“Can’t Help Falling In Love:”
Segment 3 | Primary Interview |“Truth”
[Devon As Artist: Shots showcase Devon as focused, serious, getting ready for the show and to take over the word; his next step as an artist…]
B&W / moody shots / getting ready for the game / lacing up
This segment will include a personal interview about what the song means to Devon and how things will be impacted by it.
Additional highlights of 1-3 sit downs with Devon talking about his passion for his music, the fans and the people helping him make it all happen as well as the future & where he’s headed.
Coloring and editing video and still samples via Jimmy & Cal embedded/links
Quick cuts, coloring, grain and texture depth through intentional saturation.
Push pulls dual shooters for show.